Multiple Companies Select and Deploy BigMachines Lean Front-End to Extend Their On-Demand CRM Solution

Increasing number if companies are implementing BigMachines' configurator and proposal tools to accelerate sales and order processes

At the Appforce Conference today, BigMachines, Inc., a leading provider of web-based configuration and quoting software solutions for manufacturers of complex products, announced it has contracted to license its on-demand Lean Front-End (LFE) solution to several customers using CRM software from (NYSE: CRM), the market and technology leader in on-demand business services. The new deals are the result of a 2005 certification agreement forged between the two companies, and now available through the AppExchange. The announcement was made today at Appforce,’s first annual AppExchange partner, user and developer conference.

In the new implementations, the LFE solutions – including BigMachines CPP (Configure, Price, Propose) and BigMachines SPP (Select, Price, Propose) – are designed to be tightly integrated with the AppExchange on-demand platform. This integration allows users to enjoy seamless and certified integration of the entire opportunity-to-order process, including product selection, configuration, pricing, quoting and ordering.

LFE New Customer Wins

One of the companies implementing BigMachines CPP is Teradyne ATD (Assembly Test Division), a global leader in electronics assembly test and inspection solutions. According to Andrew Hutchinson of the Teradyne Assembly Test Division: “We selected BigMachines because they are the clear leader in delivering out-of-the box web-based configuration and quoting software that integrates seamlessly with our CRM tool.”

Managed Planet, a software design company delivering plug-in IT management enhancement tools for SMBs and global enterprises, has contracted to implement BigMachines' SPP (Selection, Pricing and Proposal) solution to automate its previously manual front-end quoting processes.

Another new customer win for BigMachines' CPP is zed.i Solutions Inc., the emerging leader in production intelligence management for resource industries. "Using BigMachines CPP's powerful guided selling capabilities, we anticipate being able to streamline and automate product selection, quoting, configuration and ordering processes to improve sales force productivity, as well as increase the speed, accuracy and efficiency of our front-end processes," said zed.i Solutions' Director of Business Development, Guy Pallister. Customers "Go Live" on BigMachines LFE BigMachines also announced that two previously announced joint customers have gone live with deployments of Salesforce and BigMachines CPP, and are already experiencing positive results. These include Medtronic SNT (Surgical Navigation Technologies), a division of Medtronic, the world's largest manufacturer of image-guided surgery systems, accessories and software applications; and Pearson Packaging Systems, a leader in the design and manufacture of packaging machinery for the food, beverage, personal care and other industries. "The CPP's intuitive interface and flexibility was a good match for our needs," said Randy Bell, CFO of Pearson Packaging Systems.

According to BigMachines CEO Godard Abel, these are just a few examples of how the synergy of the integrated solutions is providing significant improvements and rapid payback for businesses across diverse industries. "In analyzing their customer-facing business processes, many companies offering complex products and services have discovered that human error, inconsistent pricing and multiple hand-offs create delays in quoting, product configuration and ordering that negatively impact customer service and satisfaction," said Abel. "As a result, sales can be lost and profit margins eroded, leading to disappointing business performance. The integration of our Lean Front-End with’s CRM solution provides an affordable, user-friendly solution that works."

About BigMachines, Inc. and BigMachines AG

Founded in 1999, BigMachines, Inc. provides on-demand selector, configurator, and quoting solutions to leading high-tech, industrial, and medical companies to streamline their selling processes from customer inquiry-to-order. BigMachines SPP solution digitizes selling processes and captures an organization's tribal knowledge to provide online product selection, quoting, and ordering capabilities for new products and aftermarket parts. BigMachines SPP provides in-depth sales reporting capabilities and easily integrates to existing ERP, CAD and CRM systems. For customers, BigMachines offers the SPP for AppExchange which enables users to streamline their entire quote-to-order process, all within the familiar CRM interface. For more information and a flash demonstration, visit