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BigMachines is pleased to announce this year's BigIdeas Keynote and Featured Speakers and Panel Moderators:
Bruce Richardson, Chief Research Officer, AMR Research Patrick Morrissey, VP of Strategic CRM Partners, salesforce.com Gene Alvarez, VP, Gartner Mark Woollen, Vice President of Social CRM Products, Oracle
Gerhard Gschwandtner, Publisher & Founder, Selling Power Magazine Chris Shutts,
Co-Founder, SVP Industry Solutions & Customer Success
BigMachines, Inc.
Keynote Speaker: 
 Bruce Richardson, Chief Research Officer, AMR Research
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The keynote address at BigIdeas 2009 will be delivered by Bruce Richardson, Chief Research Officer, AMR Research. Since joining AMR Research in 1988, he has been responsible for spearheading new market coverage and contributing to the company?s analysis of leading market trends in areas such as ERP, supply chain management, service-oriented architectures, software-as-a-service, software appliances, and virtualization and visualization. Bruce has made many early market predictions that have been realized, such as the rise of the advanced planning market and the evolution of MRP to ERP. He writes the lead research piece for First Thing Monday, a weekly publication that has become a must-read for people interested in the future of software. Bruce will provide BigIdeas attendees with insights into emerging trends in enterprise software, the growth of software-as-a-service (SaaS), and the role of software solutions in enabling companies to do more and do it faster. |
Featured Speaker: 
 Patrick Morrissey, VP Strategic CRM Partners Salesforce.com
| Patrick Morrissey is Vice President of Strategic CRM Partners and Vertical Solutions at salesforce.com. Mr Morrissey is responsible for driving strategic partner relationships for Salesforce.com in the CRM market. Prior to joining salesforce.com in 2008, Mr. Morrissey was the Senior Vice President of Marketing and Business Development at Savvion. He also held management roles at Business Objects as the Vice President of Marketing and at Scient as the Director of Vertical Marketing.
| Featured Speaker: 
 Gene Alvarez,
VP, Gartner
CRM Research |
Gene Alvarez is a VP in the Gartner CRM research organization. He is a recognized authority on retail and consumer packaged goods industry applications and practices. Gene is also an international expert on sell-side strategies and technologies such as: channel/partner relationship management, catalog/content management, sell-side e-commerce applications, catalog/configuration management and presentation, commerce/merchant applications and services, web content management, personalization and consumer portals. At BigIdeas, Gene will share his insights about building a customer-centric approach to CRM and ecommerce applications.
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Featured Speaker:

 Mark Woollen
Vice President, Social CRM Products, Oracle
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Mark Woollen is Vice President of Social CRM Products at Oracle. In addition to defining product and market strategy for the sales, PRM, and customer order management segments of Oracle?s CRM portfolio, he is responsible for expanding it from traditional Internet applications to collaborative Web 2.0 tools. Prior to Oracle, Mr. Woollen was vice president of products for InQuira Corp. He has also held management roles in financial services and high technology sales consulting at Siebel and Oracle and at investment management solutions provider Advent Software. Before turning to enterprise software, Mr. Woollen worked in financial services and electronic payment systems at Bank of America and as a consultant at Edgar, Dunn & Co.
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Gerhard Gschwandtner, Publisher & Founder, Selling Power Magazine |
Gerhard Gschwandtner is the founder and CEO of Personal Selling Power, Inc., a magazine and book publishing company located in Fredericksburg, VA. After seven years as an international sales and marketing executive in Austria, France, and the United States, he started a sales training consulting company and trained over 10,000 salespeople in Europe and the United States. In 1981, he started Selling Power magazine on a shoestring budget and turned it into the leading sales management magazine, with a circulation of 98,000 subscribers in 67 countries. Today, in addition to Selling Power magazine, Personal Selling Power, Inc. has a book-publishing division, an online video division, a Sales Leadership Conference series, and the leading website in the sales industry, www.sellingpower.com, with over 100,000 individual visitors a month. Gschwandtner is also a Co-Host of the Sales 2.0 Conference series. He has created 14 books on selling and management and two books on photography.
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Chris Shutts,
Co-Founder, SVP Industry Solutions & Customer Success
BigMachines, Inc. |
Christopher Shutts leads our customer success team in working with our customers to ensure successful deployments across industry sectors. Chris brings ten years of experience successfully deploying BigMachines solutions to realize business process improvements for our customers. He comes to BigMachines from Case Corporation where he was Business Unit Manager for two global business units. He began his career at Case's Technology Center for Advanced Manufacturing, where he directed productivity initiatives that included the selection and procurement of new technologies and manufacturing equipment. Chris brings extensive experience in designing, manufacturing, selecting and procuring manufactured products and holds two design patents. Chris earned a BS and MS in engineering from MIT and was awarded a National Science Foundation graduate fellowship at MIT.
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